Hasbro announced in a tweet that PlayDoh will be featured in next week’s episode of Modern Marvels, a television program on the History Channel that focuses on how technologies are created and used in modern society. The program aired on Sunday November
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Since Hasbro’s aqxision of eOne entertainment enterprises, the company has not released much information about upcoming projects. As of last week, Hasbro announced they have began working on a new Power Ranger connected universe for Netflix. The President of eOne stated that
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Hasbro promises to donate up to 100,000 toys for every viewer of their holiday shopping livestream. On Friday November 12th Hasbro host its first-ever live shopping event, the “single destination where you can find every gift you need, all in one place”.
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Hasbro Pulse Con 2021 was an online live-streamed two-day “convention” where new collectible toys were revealed to the public. It occurred on the 22nd and 23rd of October. The live stream from each day was five hours long so I did not
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In 2019, Hasbro purchased the production company Entertainment One for $3.8 billion dollars. eOne is responsible for widely popular preschool television shows such as PJ Masks and Peppa Pig. Many of Hasbro’s popular toys are based on popular movies and television shows;
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At noon, on Hasbro Pulse’s Youtube Channel, a 50-minute live stream occurred which pulled in over 10,000 views. Its target audience was adult Star Wars memorabilia collectors. The event was hosted by two members of the Hasbro marketing team and one member
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Hasbro Pulse targets a teenage and adult audience rather than marketing towards children. Through the Hasbro Pulse website, adult toy collectors are able to purchase and preorder collectible memorabilia without having to sift through all of the brightly colored toys targeted at
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Hasbro’s main focus in digital marketing lately has been on the following two areas: ‣ My Little Pony: A New Generation ‣ Hasbro Pulse Con 2021 The My Little Pony: A New Generation Movie premiering on Netflix on September 24th. Hasbro has
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